Let The Viral Marketing Begin For Sam Mendes’ Spy Extravaganza And Ridley Scott’s Return To What He Does Best.
Wednesday, February 29, 2012 at 6:03AM 
This side of The Dark Knight Rises and The Avengers, Skyfall and Prometheus are the most anticipated films to be released this year. The latter film marks the end of Ridley Scott’s 30-year hiatus from science fiction. Sam Mendes (American Beauty, Road To Perdition) has watched the dapper spy since he was 7 years, and now he is filming his version of Ian Fleming’s beloved spy series.
IMAX executives have had their hands full for the past few years with large-scale action/adventure movies, working out deals to secure screens with film studios. Another notion that commemorates 50 years of Bond films is putting 007 in IMAX theaters, a first in the series. Also since renowned cinematographer Roger Deakins is on the production team, the 23rd Bond film will be the first shot digitally. As all of my subscribers know I am not a fan of the digital format, but at least the cinematographer is a proven pro and is utilizing the Arri Alexa 35mm digital camera. I am quite sure that Mendes and Deakins will have superb photography in the dialogue and action sequences. With all of the aforementioned considered, the most important aspect to mention is that Sir Sean Connery, Roger Moore, George Lazenby, Timothy Dalton, and Pierce Brosnan will be at the premiere in October 2012.
The underrated Guy Pearce (Memento, The King’s Speech, L.A Confidential) in collaboration with Technology Entertainment Design (TED), gave a very intriguing performance as Peter Weyland, the CEO of the evil terraforming and exploring corporation. The speech is grounded in existentialism and greed, yet oddly inspirational. Ultimately it is an ode to the notion that mankind, although brave and intelligent, will ultimately lead themselves to demise due to curiosity. Hence the Greek mythology concept of stealing fire from the gods. We hope to see a full length trailer in the near future.
Bond 23,
Prometheus,
Ridley Scott,
Sam Mendes,
SkyFall
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